M&C Saatchi executives have been grumbling into their cappuccinos for years about losing the British Airways account to Bartle Bogle Hegarty. BA was the account that made M&C pssible (or gave it lift off anyway) when it followed Charles and Maurice Saatchi, David Kershaw, Bill Muirhead and Co to M&C when the Saatchi brothers (pictured) [...]
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